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Sales & Marketing Function

 

Revenue, profit, growth . . . these are the life-blood of any organization - no matter the industry. Acquiring new clients, maintaining satisfied customers, and doing both effectively, efficiently and profitably go a long way to ensure the viability of a company going forward. Therefore, aggressively managing the entire lifecycle from segmentation & targeting, through the entire sales process, all the way to customer service is essential. We help companies achieve this success by providing project professionals with deep functional capabilities that, at times, can serve as both a catalyst and a reservoir of knowledge, skill and expertise that critical projects demand.

Sample Project Areas
  • Customer Segmentation & Targeting

  • Consumer Insights & Analytics

  • Product Development & Innovation

  • Pricing Strategies

  • Sales Channel Strategies

  • Sales Force Effectiveness

  • Customer Contact Strategy

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